Making sustainable choices easier for our land

For over a decade we've been pioneering sustainable alternatives to single-use plastic — long before it became mainstream. Here's exactly how we do it, from raw materials to your front door.

3,500

Native trees planted

775+ t CO₂

Estimated removal through native tree planting

20,000kg

Ocean-Bound Plastic Recovered

Since 2006

Helping Kiwis make sustainable choices

  • Our Materials

    Learn what goes into our products and why material choices matter.

  • Certifications & Standards

    The certifications and standards that help verify our claims.

  • Community Impact

    How we're supporting tree planting and environmental initiatives.

The Six R’s of better plastic use

Reporting

Estimating plastic annual usage (plastic footprint), identifying targets to mitigate plastic in the future, and reporting on performance.

Recovery

Collecting the plastic waste put into the market, either directly or via partnerships with high integrity projects that recover plastic from the environment in the world’s plastic pollution hotspots.

Recycling

Recycling the plastic waste put into the market, either directly or via partnerships with high integrity projects that recycle plastic in the world’s plastic pollution hotspots.

Reduction

Reducing the amount of virgin plastic used including through redesign, lightweighting and use of alternative, more sustainable materials.

Recyclability

Using plastic packaging that may be recycled and improving recyclability of plastic packaging.

Recycled Content

Increasing the amount of recycled plastic used in products delivered to market.

Sustainability starts at home

We don’t just sell more sustainable products — we practise what we preach behind the scenes too. Sustainability is an ongoing journey, and we’re always looking for practical ways to improve our products, packaging, and everyday operations.